Welcome to the Market, Generation Z: Part 2
Move over millennials; there's a new buyer in town. Generation Z buyers are the youngest group to hit the market....
Agents
5 Reasons You Should Follow Up Every Call With an Email
Are you multi-tasking right now while you read this? Chances are pretty good that you are. There's not much today...
Branding as a Strategy for Listings, and Repeat and Referral Business
In the following interview, Rosemary Allison, Estates Director at Coldwell Banker in Ventura County, Calif., discusses her marketing strategies, and...
Standing Out From the Competition
Email Marketing Solution ActivePipe Continues to Raise the Bar in a Crowded Market When it comes to email marketing, looking...
Converting Leads: Clearly Defined and Measurable Goals
Without clearly defined and measurable goals, it's hard to determine personal success. In order to achieve those goals, we need...
Propertybase Benchmark Report Showcases the Diversity of Real Estate Technology Utilized Within Industry
Industry Leaders Are Taking Strategic Approaches to Selecting Software and Building Tech Stacks Focused on Quality Over Quantity Propertybase, a...
Looking for Cold-Calling Success? Try Out These Tips
Cold-calling. When real estate agents hear that phrase, it's hard not to think about rejection, right? For many agents, cold-calling...
3 Ways Successful Real Estate Professionals Invest in Their Own Business
Hopefully, as a successful real estate agent, your income will continue to increase throughout your career. Some years are more...
Industry Influencers: Letting Others Experience Your Business
Editor's Note: The Industry Influencers series analyzes the industry's most effective marketing efforts and shares experts' actionable insights. Record. Review....
Conveying a Heightened Level of Skill and Knowledge
NAR's Accredited Buyer's Representative (ABR®) Designation Is the Key to Attracting Leads and Closing Deals Everyone knows that when it...
How to Tell If a Tired Landlord May Be Ready to List
As a real estate agent, you know motivated seller leads are the foundation of your business. But what if you’re overlooking one of the highest-value opportunities? Meet the "tired landlord." Read more.
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