Best Practices

The real estate industry itself is changing like never before. Real estate teams are seeing that they need to adapt...

The real estate industry has done a superb job adjusting what used to be normal operations to safer, socially distanced...

As December brings winter weather, and social distancing forces separation, it is more important than ever to find ways to...

The holidays are the perfect time of year to nurture existing client relationships and engage in community outreach. We consulted...

Over and over again, across every industry, consumers say that more than anything else, they want to work with sales...

Your real estate database is full of diamonds—valuable connections that can lead to high-quality referrals. These contacts are right under...

The holidays are here and in full swing. You may be looking for a last-minute gift for the real estate...

Client testimonials can be highly effective marketing endorsements. In a service-oriented field like real estate, testimonials give people an important...

Most broker/owners feel that recruiting is the most important thing to focus on to grow their brokerage. While I agree...

When I teach real estate agents how to conduct listing appointments, we always cover topics like handling objections and negotiating...