How to Increase Your Market Presence Right Now
The real estate industry is changing rapidly. It feels like every week brings a shiny new object to the market...
Marketing
The Rise of Video on Social Media and How Agents Can Utilize It to Boost Their Business
Are you ready to take your real estate business to the next level? With the power of social media and...
Real Estate Agents Need to Become More Political
My good friend Charlie Oppler, the 2020 president-elect of the National Association of REALTORS® (NAR), and owner of one of...
Beyond Your License: How to Continue Learning While Generating Leads
A dynamic, rapidly changing industry demands agents that are flexible and committed to growth. The best agents never stop learning,...
Are You Allocating Your Time Efficiently?
Whether you are a newly-licensed agent or a seasoned veteran, allocating time efficiently and effectively is an essential skill to...
Rebrand Your Business in 5 Steps – Part 1
If you're looking to reinvent the business of your dreams, take what you already know and expand it into a...
Giving Agents What They Want: More Mature Leads, More Structure
George C. Wallace Owner Coldwell Banker Wallace Knoxville, Tenn. www.cbww.com Region Served: Knoxville and surrounding counties Years in Real Estate:...
Industry Influencers: Dropping the Sales Pitch and Focusing on Education
Editor's Note: The Industry Influencers series analyzes the industry's most effective marketing efforts and shares experts' actionable insights. Javier Vidana...
Do Your Customers Trust Your Broker Marketing?
The technology landscape for engaging with homebuyers is evolving at a rate not seen in recorded history. The average homebuyer...
Segmenting Contacts in Your CRM to Personalize Touchpoints
One of your most important jobs as a real estate professional is to make regular contact with your clients. By...
How to Build a ‘B-Roll Bank’ for Effortless Content
For the modern real estate professional, mastering short-form video is no longer optionial…it's the most effective way to build brand authority and stay top-of-mind with your sphere. Read more.
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