Why Brokers Must Keep Their Investments in SEO Intact
Real estate brokerages are experiencing enormous pressure on their already razor-thin profit lines as they face declining sales volume, mortgage ...
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How Much Does Your ‘Frankenstack’ Tech Strategy Cost?
Why do so many brokerages pursue a costly and outmoded “best-in-class” tech strategy when it rarely delivers on its promises? ...
How Can You Help Your Agents Demonstrate Value to Buyers and Sellers?
Real estate agents today face a marketplace with unprecedented conditions: higher interest rates, rising home prices and historically low inventory. ...
Brokers, What’s Your AI Strategy? 3 Things You Need to Know
Do you have an artificial intelligence strategy for your brokerage? As AI rapidly becomes more embedded into your agents’ smartphones, ...
What a Difference Three Decades Can Make: Embracing Failure for Success
The year was 1994. Netscape Navigator came to market, Tom Hanks portrayed Forrest Gump and we couldn’t get “The Lion ...
How to Retain Your Best Agents in Times of Turmoil
The real estate industry faces a triad of challenges in today’s marketplace: continued low inventory, delivering fewer sales, stubbornly elevated ...
What Legacy Brokerages Need to Do to Prevent Their Demise
The real estate industry is undergoing a seismic shift as traditional brick-and-mortar brokerages lose ground to modern, digitally-driven competitors. As ...
How AI Can Help the Traditional Brokerage Model Survive
In an industry where tradition often trumps technology, a revolution continues to brew. As real estate brokerages cling to the ...
Women Real Estate Leaders and AI
The influence of women in real estate leadership is growing, as is their impact on the future of the industry. ...
Why Teams and AI Are the Perfect Marriage
This year will mark a breakthrough in deploying AI in real estate. As AI continues to rapidly advance in its ...
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