The Upshot on Mortgage Buydowns: A Valuable Tool in the Right Circumstances
Pop quizzes are never much fun for students. Luckily, adults don’t have to worry about them. Or do they? Well, ...
Tag: Real Estate Sales
The AI Reality: Parsing Its Plentiful Pros and Cautionary Cons
The sentence you’re reading right now? Not only did I write it, but I composed this one as well! In ...
Alleviating Anger Pangs: How to Calm Buyers and Sellers When Emotions Rise
You’re showing a home to a married couple serious about buying. It’s all perfectly pleasant as you go room to ...
Common Scents: How to Ensure Your Seller Homes Are Up to Snuff
Homesellers pay a lot of attention to how their homes look, of course, but have they thought about what their ...
Gary Keller Urges Thousands at Annual KW Event: ‘Outrun the Competition!’
In a strongly worded 2025 State of the Housing Market address at the Keller Williams Mega Agent Camp August 12, ...
Put It in Neutral! How to Avoid Playing Favorites When Working With Couples
When it comes to working with married couples looking to purchase a home, real estate pros have different strategies in ...
4 Home Renovation Myths (and Realities) Sellers Must Understand
Helping to get your seller clients’ homes in their best condition before listing is an obvious and crucial aspect of ...
At Forecast Summit, NAR Chief Economist Sees Rosier Home Sales on Horizon
During a virtual Real Estate Forecast summit hosted by the National Association of Realtors® (NAR) July 16, NAR Chief Economist ...
The Playbook: Why Solo Buyers Are Easier for Agents—But Also Present Unique Challenges
There are varying five-word combinations that an agent loves to hear from a new client. They include: “I’m buying a ...
4 Inexpensive Home-Update Trends Sellers Should Undertake
One of the joys of homeownership is the ability to do whatever you want with your house. There’s no one ...
Top 4 ‘Don’t Bother’ Projects to Flag for Your Home Sellers
There’s a big difference in value between making improvements when planning to stay in a home versus prepping it for the market. Read more.
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