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Thoughts on Leadership: How Great Leaders Build Unstoppable Teams

Home Best Practices
By Gino Blefari, CEO, HomeServices of America
February 29, 2024
Reading Time: 3 mins read
Thoughts on Leadership: How Great Leaders Build Unstoppable Teams

In today’s fast-paced business landscape, the importance of great leadership in fostering unstoppable teams cannot be overstated. As someone deeply passionate about effective leadership and team dynamics, I’ve come to realize that successful teams are built on a foundation of community, careful recruitment and a mindset that prioritizes potential over experience.

Community matters

Building a dynamic community within your organization is not just about team building exercises or corporate culture. It’s about fostering a sense of psychological ownership among team members, where they feel personally invested in the success of the organization or cause. This level of investment drives productivity, problem-solving and loyalty. By seeing the potential in entire communities and nurturing ongoing dialogue and development, organizations can thrive beyond expectations.

The high cost of bad hires

I’ve gleaned invaluable wisdom from esteemed CEOs and mentors, among them Jack Welch, renowned for his tenure at GE. One of his enduring mantras, ‘Hire slow, fire fast,’ resonates deeply with me. Another principle I’ve adopted from Welch is what he aptly termed the ‘5, 10, 8 method.’ This approach entails hiring five employees, maximizing their productivity as if they were ten, yet compensating them as if they were eight. Embracing these philosophies not only underscores the importance of meticulous hiring but also emphasizes efficiency and resource optimization within the team.

Want great teams? Be a great teammate

Effective team building starts with leadership being exemplary teammates themselves. It’s about investing in potential, being patient and fostering a culture of open communication and mutual respect. Leaders must take the time to understand the needs and motivations of their team members, providing support and guidance to help them thrive.

The give and take of recruiting

Recruitment must be seamlessly integrated into the fabric of the company’s growth strategy, an ongoing endeavor rather than a sporadic event. By providing value to prospective candidates through initiatives like workshops and skill-sharing opportunities, organizations can effectively pinpoint individuals whose values align with the company’s ethos and demonstrate the potential to make significant contributions to the team. Reflecting on my experience building Intero, I implemented a practice dubbed ‘The Intero Story,’ where every employee and agent underwent a comprehensive session delivered by me, delving into Intero’s vision and values. This served as a litmus test for alignment—a core covenant where individuals were either fully committed or not, leaving no room for ambiguity.

Hire for potential, not experience

Rethinking recruitment to focus on potential rather than just experience can transform team dynamics. By viewing candidates as a set of potentials and providing opportunities for growth and development, organizations can unlock hidden talents and foster a culture of continuous improvement. Leaders relentlessly upgrade their team, using every encounter as an opportunity to evaluate, coach, and build self-confidence.

So, what’s the message? Building unstoppable teams requires valuing potential over experience, fostering community and meticulous recruitment. This approach empowers every team member to contribute their best, driving the organization to new heights. Great teams aren’t formed overnight but nurtured through ongoing investment and dedication from leaders who understand the power of community and the limitless potential of their team members. In the evolving business landscape, this holistic strategy ensures teams that are truly unstoppable.

This article is adapted from Blefari’s weekly, company-wide “Thoughts on Leadership” column from HomeServices of America.

Tags: FeatureGino BlefariHomeServices of AmericaLeadership LessonsReal Estate Business DevelopmentREALTOR® AdviceTeam-BuildingTeamsThoughts on Leadership
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Gino Blefari

Gino Blefari is Chairman Emeritus of HomeServices of America.

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