Best Practices

Spring is to homebuying what winter is to skiing. Sure, they’re both doable during other times of the year, but...

Let’s talk about negotiation. It’s not just about getting the best deal—it’s about creating a win-win scenario where everyone walks...

It could be said that in many ways real estate sales mirror pugilism. It’s an intense competition to not only...

The real estate industry isn’t just changing—it’s evolving at record speed. Markets are more competitive. Data is abundant and often...

Last winter, an elderly couple owning and inhabiting an oceanfront condo with two bedrooms and two baths in Palm Beach,...

Let’s face it: Buyers don’t fall in love with houses because of square footage and the number of bedrooms. They...

The face of homeownership is changing. Diverse households—especially Hispanic, Black, and Asian families—are driving housing demand and will account for...

AI is everywhere—from generating images and essays to automating tasks—and real estate is no exception. With new tools for virtual...

From ballet to brokerage, Frances Katzen’s career journey is one of grit, reinvention and persistence.  Before leading one of Douglas...

It can be a slippery slope for you as the listing agent to discuss a home’s true dollar value with...