Marketing

The job of a real estate team doesn't end when the transaction closes. In fact, that is just the beginning....

Agents and brokers today are obsessed with buying leads, and they spend more and more money paying others for leads...

In the following interview, Greg Drake, broker of Realty Professionals, LLC in Lakewood, Colo., discusses his lead strategy, including how...

NAR PULSE—NAR's Commitment to Excellence (C2EX) program helps your agents build client service skills through self-assessments, customized learning paths and...

(TNS)—You've heard of seller's remorse, but seller's tears? More than a third of people who've sold their homes say they...

Summer is in full swing, and that means people are out in droves, hoping to enjoy the nice weather through...

Backwards marketing? Ever heard of such a thing? I hadn't until a recent phone call with a marketing expert who...

(TNS)—Before making an offer on a house, you want to be absolutely sure that it's "the one." But with so...

In 2018, NAR found that approximately 93 percent of REALTORS® use email as the primary source of communication with their...

Getting involved in real estate can be both rewarding and lucrative. Whether you're a novice home flipper, a licensed professional or...