NWMLS Accuses Compass of ‘Bad Faith Litigation,’ Requests Fees in Discovery Dispute
In a court filing in federal court in Washington on Sunday, May 17, Northwest MLS (NWMLS) is accusing mega-brokerage Compass ...
Tag: Pre-Marketing
Op-Ed: The Future of Real Estate is Not Going Backward to One-Size-Fits-All
Above, Josh Jarboe, broker/owner of REMAX Empire Buyers in Kentucky Joe Hayden, in his recent op-ed, criticizes brokerages for innovating ...
Redfin Launches New ‘Early Access’ Search Category for Buyers and Sellers
Redfin has launched what it is calling Redfin Early Access, a new search category featuring homes “buyers won’t find on ...
Reffkin Addresses Industry’s ‘Shifting Stance’ on Phased Marketing as Compass Touts Growth
Compass remains in headlines this week as CEO Robert Reffkin addressed the industry’s “shifting stance on phased marketing” in the ...
Zillow and Realtor.com Announce Collaboration to Share Pre-Market, Preview Listings Across Both Platforms
Fierce portal giant competitors Zillow and Realtor.com have announced a new collaboration where, beginning this summer, Zillow Preview pre-market listings ...
FirstTeam Joins Zillow Preview to Publicly Pre-Market Listings
FirstTeam® has announced that it has joined Zillow Preview, the portal’s new way to bring pre-market home listings into the ...
Do Your Own Research: What Recent Pre-Marketing Studies Say About Pricing, Policy and Privacy
“I can prove anything by statistics except the truth.” That witticism, attributed to 19th century British orator and statesman George ...
The Pre-Marketing Rush Is Reshaping Listings—and the MLS Record
In a matter of weeks this quarter, all the major brokerages partnered with portals to pre-market their listings. Compass routed ...
The Future of Listings Depends on Access, Not Exclusivity
There is a lot of noise in the real estate industry right now. Clear Cooperation. Private listings. Lawsuits. And now ...
LeadingRE, Engel & Völkers and Indie Brokerages Sign on With Zillow Preview
Momentum seems to be building for Zillow Preview, with the portal announcing the addition of 24 additional brokerages to the ...
3 Ways to Boost Engagement With Selfie-Style Content
In the age of TikTok, hyper-polished, overly-produced videos are a thing of the past. Today’s most effective social media content is simple, scrappy and all you need is your phone. Read more.
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