The Modern MLS: Leveraging Data to Empower Choice
In the real estate industry, the multiple listing service (MLS) is a critical tool for professionals to use as they ...
Tag: REALTOR® Advice
Future Focused: Updating Your Business Plan for 2025
As real estate professionals continue to navigate today’s legal landscape and face the impactful changes resulting from the National Association ...
Thoughts on Leadership: Celebrations and Insights From a Week of Travel
This week was a whirlwind of celebration, learning, and leadership as I journeyed from the electrifying atmosphere at Levi Stadium, ...
Broker Spotlight: Putting People First
Above: Robert Bray and Michelle Urlacher Robert Bray CEO Michelle Urlacher President Bray Real Estate, a member of Leading Real ...
Name of the Game: 4 Things You Should Put Your Brand On, and 2 Things You Shouldn’t
In real estate, branding is important. Name recognition, being “top of mind” and expanding your sphere are almost synonymous with ...
From Doldrums to Deals: Keeping Your Prospecting Spirits High
Staying motivated in the real estate business can be a challenge, especially when it comes to prospecting. It’s easy to ...
Trainer Skills Boost Realty ONE Group Brokerage Leader in Buffalo
Left to right: Erika Leonard, Fiona Byrne, Scott Perkins, Tyler Szumada, Alexis Bandera and Kim Vaccaro. As a partner at ...
Three Tips for Recruiting—and Keeping—the Right Agents in Your Brokerage
Your brokerage’s success depends on the people who bring in business—your agents. With the right strategies in place, you can ...
Thoughts on Leadership: Lessons From the NFL
Football, much like real estate and leadership, is a game of strategy, foresight, and adaptability. As leaders, we must anticipate ...
How Can You Help Your Agents Demonstrate Value to Buyers and Sellers?
Real estate agents today face a marketplace with unprecedented conditions: higher interest rates, rising home prices and historically low inventory. ...
3 Ways to Boost Engagement With Selfie-Style Content
In the age of TikTok, hyper-polished, overly-produced videos are a thing of the past. Today’s most effective social media content is simple, scrappy and all you need is your phone. Read more.
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