Pros and Cons of Making Home Improvements Before Selling a House
Selling a home is a significant decision involving many considerations. Among these, deciding whether to make improvements before listing the...
Best Practices
5 Things Teams and Agents Should Look for in a Real Estate Photographer
Great photographers deliver more than high-quality imagery—follow these tips to get the total package. Imagine a professionally dressed photographer arrives...
3 Ways AI Can Hinder, Not Help Your Real Estate Business
We've seen how the use of AI technology has grown in the real estate industry, and over time, how agents...
Thoughts on Leadership: Unveiling the Blueprint for CEO Success
As I prepare for the excitement ahead at the upcoming Berkshire Hathaway HomeServices Sales Convention in New Orleans, Louisiana, I...
Social Skills: Spring Events to Thaw Out Your Lead Generation
Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips,...
How to Communicate Your Value Proposition to Buyers and Sellers
With so many topics impacting the residential real estate industry these days, and most unfortunately having negative aspects to them...
Leading a Hot-Market Team With Warmth, Experience, Talent and Character
Above, Melissa Hoff It has to be frustrating for a real estate team leader to bring in a new hire,...
Avoid Common Mistakes in Real Estate Listing Descriptions
In the competitive world of real estate, the power of a well-crafted listing description cannot be overstated. It's the first...
Team Tactics: Branding Your Team as Hyperlocal Experts
As REALTORS®—especially to be a successful real estate team—it’s important to keep up on the latest trends and news in...
Coldwell Banker Agent Named First-Ever What Moves Her® Award Winner
What Moves Her® announced Joanne Liscovitz, agent with Coldwell Banker Realty, as the inaugural winner of the Moved By Her...
How to Build a ‘B-Roll Bank’ for Effortless Content
For the modern real estate professional, mastering short-form video is no longer optionial…it's the most effective way to build brand authority and stay top-of-mind with your sphere. Read more.
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