What Zillow’s 20-Year Brand Playbook Can Teach Every Real Estate Agent
Twenty years ago, Zillow's first marketing move was a product that solved a real problem and got people talking—neighbors comparing...
Industry News
UWM Posts Strong Q1 Results Powered by Solid Margins, In-House Servicing Progress
United Wholesale Mortgage (UWM) delivered what CEO Mat Ishbia called an “exceptional quarter,” reporting loan origination volume of $44.9 billion...
3 Ways to Reclaim Your Work-Life Balance
The reality of being a real estate agent can be brutal. Your phone buzzes at 9:00 p.m. with a client...
Who Survives the Next Decade Will Build Something Worth Owning
A broker called me last week and said something I haven't stopped thinking about. "Jemila, I think I built the...
Reffkin Addresses Industry’s ‘Shifting Stance’ on Phased Marketing as Compass Touts Growth
Compass remains in headlines this week as CEO Robert Reffkin addressed the industry’s “shifting stance on phased marketing” in the...
Mortgage Applications Down 4.4%, Average Loan Size Reaches 36-Year High
Mortgage applications declined for a second week in a row as economists point to economic uncertainty and geopolitical tensions continuing...
Zillow and Realtor.com Announce Collaboration to Share Pre-Market, Preview Listings Across Both Platforms
Fierce portal giant competitors Zillow and Realtor.com have announced a new collaboration where, beginning this summer, Zillow Preview pre-market listings...
PropStream, LoanGeek to Host Webinar on Navigating Real Estate Financing Options
PropStream, in collaboration with LoanGeek, will host a live webinar aimed at helping real estate professionals better navigate today’s evolving...
As Berkshire Hathaway HomeServices Powers Forward, Leisey Advocates Relationships and Collaboration
Above, Berkshire Hathaway HomeServices President Vince Leisey If the ultimate goal of a major national business conference is to not...
Brown Harris Stevens and FirstTeam Announce Cross-Country ‘Strategic Partnership’
Above, Bess Freedman, left and Michele Harrington Brown Harris Stevens (BHS) and FirstTeam®—based in New York City and Southern California,...
How to Calm Jittery Sellers When Similar Homes Close by Are Also for Sale
While you as the seller’s agent or broker understand all the intricacies and strategies of working a listing, your clients very likely are first-timers, vulnerable to emotions and worrisome opinions precisely because they don’t have prior experience. Read more.
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