Ukraine Invasion Is an Ethical “Line in the Sand” for Brands
According to branding experts, consumers are not tolerating ambiguity around Russia, demanding business leaders take a stand.
Marketing
Secret Vocabulary Tips to Build Relationships With the Affluent
To better serve potential clients with their real estate needs, you need to leverage effective luxury real estate marketing strategies....
MoveEasy Launches New Homeowner Dashboard, Simplifying Home Management
MoveEasy, the No. 1 platform for brokers, agents and homeowners in the moving space, is taking the next step in...
Leading the Charge
Four years after being named one of the Top 30 Influential Women of Houston in 2017, Ige Johnson was approached...
Investing in Success: Strong Branding and a Robust Online Presence
Frank Polsinello, principal of RE/MAX Hallmark Polsinello Group Realty, is well known for his exceptional work ethic and sharp negotiation...
The Keys to Marketing a Luxury Estate in a Highly Desirable Neighborhood
Doreen Alhadeff Built in 1905, and listed for a cool $7 million, a Seattle mansion in...
One Year Later: It’s Time to Rethink Marketing…Again
One thing will always be true in our industry: change is constant. When the pandemic hit, we all had to...
5 Focus Areas for a Fantastic First Quarter
If you're like most people, February is the time when New Year's resolutions fade away and we settle back into...
The Institute: January Luxury Market Report
The Institute's Luxury Market Report is your guide to an analysis on the trends and comparative data on the top-residential markets throughout...
Fire Up Your Agents! Join the 2022 C2EX Challenge
NAR PULSE—Sharpen your team’s competitive edge. Become a C2EX Endorsed Brokerage office and you could win a Premium PR Package...
Answering the Top FAQs From New Agents
For new agents trying to broach the field, no matter how much education they may have garnered before jumping into the business, it can be a challenge to get a handle on the job until you have some years of experience under your belt. Read more.
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