Marketing

Cold-calling. When real estate agents hear that phrase, it's hard not to think about rejection, right? For many agents, cold-calling...

Since hitting a low point of 63 percent in 2016, the homeownership rate has rebounded, largely driven by millennial households purchasing their...

Editor's Note: The Industry Influencers series analyzes the industry's most effective marketing efforts and shares experts' actionable insights. Record. Review....

NAR's Accredited Buyer's Representative (ABR®) Designation Is the Key to Attracting Leads and Closing Deals Everyone knows that when it...

We've been told that to be successful in business, we must: Be clear about what goals we set. Be sure...

Last month, Realtors Property Resource® (RPR®) launched its new mailing labels feature, which allows users who want to do a...

Email has become one of the most preferred communication channels for modern-day consumers. This is largely due to its effectiveness...

If you're new to real estate or new to prospecting, cold-calling for listings can force you out of your comfort...

I'm very happy that you stopped to read this. Why, you ask? Well, that's simple. Whether your sales production is...

When Nextdoor was still making its way into the mainstream social media space, its uses in real estate were broad...