Best Practices

The consumer experience is important for your business. If it's memorable, it will set your team apart from the competition....

Did you know that nearly one in four REALTORS® reported that they have feared for their personal safety while on...

If you’re looking for a new real estate agent to add to your team or brokerage, your first step may...

A well-planned client newsletter should be part of every agent’s email communication and marketing strategy. Email newsletters are not only...

For this week’s Thoughts on Leadership, I want to share the story of my father Paul Blefari (Pappy), who passed...

Engaging effectively with your client base in the ultra-competitive world of digital real estate marketing requires a different set of...

These days, it seems like there are many ways to run a real estate marketing strategy—but only a few will...

The first 100 days of any new venture, especially a real estate career, can say a lot about the result....

As a luxury real estate professional, how often do you nurture the relationships you have with other agents in your...

Back office is the backbone of every real estate brokerage. Your accounting and commissions, transaction management, and electronic document management...