THE PLAYBOOK: How to Refocus Buyers Who Insist on Having It All
Editor’s Note: The Playbook is a monthly RISMedia segment centering on what brokers and agents are doing to ensure they...
Best Practices
Turn Those Leads Into Listings! 3 Ways to Get Them to Convert
As a real estate agent, you hear one word nonstop: leads, leads and leads. However, not all leads are created...
9 Proven Strategies to Generate More Listing Leads Right Now
The real estate landscape can shift like quicksand, but in the midst of it, one rock-like truth remains firm: listings...
Thoughts on Leadership: The Lion Mentality
Today’s blog was inspired by Renee Gonzales, CEO of Long Companies, a HomeServices of America company headquartered in Tucson, AZ....
How Melissa Swader Is Building a Community of 800+ Through Her Women in Commercial Real Estate Group
Melissa Swader, president and CEO of Ruby Red Media, was named a Trailblazer on RISMedia’s 2025 Real Estate Newsmakers earlier...
Setting Expectations From the Get-Go
Laurie Howe Bourgeois REALTOR® Lamacchia Realty Leominster, Massachusetts https://www.lamacchiarealty.com Region served: Massachusetts and New Hampshire Years in real estate:...
Team Tactics: Boosting Your Team’s Local Community Exposure
Success in real estate often results in part from simple actions that accumulate in the “bank” over time. Building goodwill...
Must-Know Truths to Succeed as an Agent Now and Going Forward
Most people enjoy talking about what they do for a living, the ins and outs, how they go about it,...
How to Handle ‘I Want to Interview More Agents’ Like a Pro
Every real estate agent has heard it—the seller who says, “I want to interview more agents.” It’s frustrating, especially when...
The Commission Conversation: How to Prove Your Value in a Changing Market
In the latest RISMedia webinar—”Owning The Commission Conversation: Articulating Agent Value in a Post-Settlement Landscape”—panelists James Dwiggins, co-CEO of Rayse...
7 Potential Under-the-Radar Issues That Could Derail a Deal
Key issues include the property’s history, potential environmental hazards and neighborhood dynamics that aren’t immediately obvious. Read more.
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